hotel exterior twilight photo

Improve Your Hotel’s Digital Curb Appeal

Now you’re probably thinking, “Yeah, I know: hotel profiles need to have a picture of the hotel on them.” Here are the best ways to approach your hotel imagery according to Expedia:

home presentation

How to Present Your Home for a Photo Shoot

If you hire a real estate photographer in the Baltimore area to take professional photos of your home, it’s important to make sure the home is presented perfectly for the day of the shoot. Brett Caviness, a  realtor in California created this short video, and offers some great tips to help you prepare your home the right way so that you …

gorgeous photos

Gorgeous Photos Present You as a Thought Leader

I just found this video of Pia Silver, the author of Badass Your Brand, and she said: In this context, Pia is referring to portraits, which are also  important.    However, in the world of real estate agents and real estate marketing, the photos used in marketing the property are equivalent to headshots and social media images.  They are what …

netflix show - 'stay here'

Netflix show ‘Stay Here’ has a Real Estate Theme

Netflix released a new real estate-themed show called ‘Stay Here’  in August 2018. The show stars Genevieve Gorder, a designer, and Peter Lorimer, a real estate expert.  According to the show description provided by Netflix, the show will: Take a look at the official trailer: As Peter Lorimer posted on Facebook: In each episode Genevieve and Peter visit an Airbnb …

gimmicky photos

Could gimmicky photos and videos help sell homes in the Baltimore area?

Do videos and photos where agents get dressed up in a costume, dance, or do something else that’s gimmicky, actually help to sell homes? These types of videos can definitely engage your audience in a visually compelling way. Some are amazing, some are lame, and some are extremely funny. Here are a few examples so you can see  what I …

virtual staging in Baltimore

Virtual Staging: Impress Buyers in the Baltimore Area

As more real estate agents and homeowners in the Baltimore area begin to use virtual staging, we have to ask: Is it really worth it, and does it compare to traditional staging? The National Association of Realtors indicates that 77% of buyers’ agents report that staging makes it easier for buyers to visualize themselves living in a home.  As many …

WMATA (Washington Metropolitan Area Transit Authority) Project

In mid-June I received a call asking if I would be interested in working on a large project for WMATA (Washington Metro Area Transit Authority) to photograph Metro stations in the Washington, DC area.  The Metro system currently consists of 91 stations throughout Maryland, Virginia, and Washington, DC.  The first phase to be done would consist of six of the …

how to sell a home in a hot market

Selling a Home in a Hot Real Estate Market

The Baltimore real estate market is hot. With a low inventory of available properties, listings are often selling within days and for higher than list price.  How do you sell a home in this kind of market? The two big things you want are great photos to attract more interested buyers and, of course, a really well presented home that buyers …

re-listing a home

Tips for Re-listing a Home that Won’t Sell in the Baltimore/DC Area

What can real estate agents in the Baltimore/DC area do when re-listing a home that won’t sell? This is a problem that’s faced by agents throughout the property spectrum. It happens to owners like Christie Brinkley, who is still trying to sell two of her $20 million plus homes in the Hamptons. Here’s a video which was done for one …

Working with Flair Interior Design in Annapolis, MD

Jean Phillips and Tatiana Beckham are the owners and business partners of Flair Interior Design in Annapolis, MD.  Jean and Tatiana each have more than 20 years of experience in the interior design field.  If you have a vision for your space, they can make it happen for you.  They create comfort, beauty, and style in your home whatever your …