ellicott city md kitchen

Real Estate Photography is an Investment

When professional real estate photography is of a high quality, then it is no longer an expense.  It’s no longer just money being spent, but an investment that is almost guaranteed to generate a return in terms of a higher sales price for a property. How could that be? I should probably correct that and say good marketing is an investment, …

Real Estate Agents in the Baltimore Area who do this are Worth Every Penny

When it comes to commission, real estate agents in the Baltimore Area often need to justify their fee to the potential seller during the listing appointment. Peter Lorimer, a real estate agent, has some great advice for agents when it comes to why they are worth every penny of their commission. According to Peter – In other words, a professional …

real estate technology

The Benefits of Technology in Real Estate Sales

When it comes to real estate marketing, homeowners and real estate agents now have the ability to select various types of technology to assist them in the marketing of a home.  Today’s technology really helps to achieve the best outcome for both buyers and sellers, since sellers have the ability to show what their home is really like, and buyers …

virtual reality

3D Virtual Reality in the Baltimore Area: Our Solution

In our last post, we talked about 3D Virtual Reality Tours in the Baltimore area.  These 3D Virtual Reality (VR) Tours are quickly gaining ground in the Baltimore Metro Region.  Just as quickly, a variety of companies have sprung up to offer different formats for the creation and viewing of these tours. At Charm City Virtual Tours, we spent several …

Baltimore Real Estate Photographer

Hiring a Real Estate Photographer in the Baltimore Metro Area

Last week we talked about the importance of hiring the right photographer for the job and why you would want to hire an architectural or real estate photographer for your real estate listings.  But how do you find and hire a reputable architectural or real estate photographer in the Baltimore area to take photos of your listings?  What kind of information …

real estate photographer

Hiring the Right Photographer for the Job

The Boston Globe recently published an article titled, “Advice on taking knockout real estate photos from a Pulitzer-winning photographer” about how to photograph a real estate listing.  The author is Stan Grossfeld, a Pulitzer Prize winning photographer in photojournalism. In his article, Stan talks about many things that homeowners do at an open house to appeal to potential buyers. He …

photo checklist for sellers

Preparing for Real Estate Photography in the Baltimore/DC Area

In the Baltimore/DC Metro area the spring market is in full bloom!  Sellers have been busy since the beginning of the year getting their homes ready for market.  A lot of agents work very closely with their sellers, making sure that things are taken care of in order to make a great first impression to potential buyers.  They go through …

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How to Get a Higher Sale Price When Selling a Home in the Baltimore Area

Real estate coach, Tom Panos, was interviewed on Sky News in Australia about factors which affect the price of a home sale but his points are relevant for the Baltimore area as well. With 51% of  buyers beginning their home search online (National Association of Realtors), Tom is correct in saying that the online marketing determines whether or not buyers …