WMATA (Washington Metropolitan Area Transit Authority) Project

In mid-June I received a call asking if I would be interested in working on a large project for WMATA (Washington Metro Area Transit Authority) to photograph Metro stations in the Washington, DC area.  The Metro system currently consists of 91 stations throughout Maryland, Virginia, and Washington, DC.  The first phase to be done would consist of six of the …

how to sell a home in a hot market

Selling a Home in a Hot Real Estate Market

The Baltimore real estate market is hot. With a low inventory of available properties, listings are often selling within days and for higher than list price.  How do you sell a home in this kind of market? The two big things you want are great photos to attract more interested buyers and, of course, a really well presented home that buyers …

re-listing a home

Tips for Re-listing a Home that Won’t Sell in the Baltimore/DC Area

What can real estate agents in the Baltimore/DC area do when re-listing a home that won’t sell? This is a problem that’s faced by agents throughout the property spectrum. It happens to owners like Christie Brinkley, who is still trying to sell two of her $20 million plus homes in the Hamptons. Here’s a video which was done for one …

Working with Flair Interior Design in Annapolis, MD

Jean Phillips and Tatiana Beckham are the owners and business partners of Flair Interior Design in Annapolis, MD.  Jean and Tatiana each have more than 20 years of experience in the interior design field.  If you have a vision for your space, they can make it happen for you.  They create comfort, beauty, and style in your home whatever your …

This Real Estate Agent Relies on her Photographer

In an interview with Chicago Agent Magazine, Debbie Glickman, a real estate agent with Baird & Warner in Chicago, talked about how much she relies on her real estate photographer for her marketing: It’s great to see a realtor who truly understands the important role that a professional real estate photographer has in the success of their listings, as well …

The Benefits of Virtual Staging for Real Estate Sales and Rentals

Virtual staging… The above quote is from a blog post at Residential Property Manager called “Turning to the virtual world for real life success.”  If you’re not familiar with it, virtual staging is a service offered by a lot of real estate photographers where they use specialized software to add furniture and accessories to an empty room or property. As …

Professional Photographer

What Makes Professional Real Estate Photography a Necessity in the Baltimore Area?

Why is professional real estate photography a necessity in Baltimore? Real estate agent Peter Lorimer shares his thoughts about using a professional photographer in this video, saying: Why does Peter say real estate photography is so important? It’s because these days people, especially buyers under the age of 40, have grown up in the internet age and are used to …

How to Market a Listing

How to Market a New Real Estate Listing

You’re a brand new agent who has worked hard on your real estate presentation and won the listing – now how are you going to market it?  Real estate agent Loida Velasquez provides some tips in this video on how to market a new listing: Loida says: I agree … well, sort of.  If you have the most amazing marketing …

luxury real estate

Why does photography matter when selling luxury real estate?

Luxury real estate market specialist Dusty Baker from Sotheby’s in Santa Barbara, California, talks with Melinda Goodwin about the difference between traditional and luxury real estate in this interview: In this interview Dusty is asked about what’s important when selling luxury real estate, and he made this statement which summarizes what’s important in that niche: A lot of real estate …

How Video Can Help Real Estate Agents in the Baltimore Area get More Listings

How can video help Baltimore area real estate agents get more listings?  Tom Ferry, a real estate marketing coach, recently talked about video and how it can help agents improve their marketing in 2018: Tom makes several great points in his video: Tom suggests that if you’re a real estate agent that you need to do a property video first …