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In today’s real estate market, the visual elements of a marketing campaign are more important than ever. Knowing this, how do you sell a home in today’s market? White Orchid, a staging company, has some good things to say about this: According to owner John Matthews: I think this is really important. If you’ve requested a professional photographer to take …
When professional real estate photography is of a high quality, then it is no longer an expense. It’s no longer just money being spent, but an investment that is almost guaranteed to generate a return in terms of a higher sales price for a property. How could that be? I should probably correct that and say good marketing is an investment, …
When it comes to commission, real estate agents in the Baltimore Area often need to justify their fee to the potential seller during the listing appointment. Peter Lorimer, a real estate agent, has some great advice for agents when it comes to why they are worth every penny of their commission. According to Peter – In other words, a professional …
When it comes to real estate marketing, homeowners and real estate agents now have the ability to select various types of technology to assist them in the marketing of a home. Today’s technology really helps to achieve the best outcome for both buyers and sellers, since sellers have the ability to show what their home is really like, and buyers …
In our last post, we talked about 3D Virtual Reality Tours in the Baltimore area. These 3D Virtual Reality (VR) Tours are quickly gaining ground in the Baltimore Metro Region. Just as quickly, a variety of companies have sprung up to offer different formats for the creation and viewing of these tours. At Charm City Virtual Tours, we spent several …
Virtual reality in the Baltimore area is growing. Like most things, some people love it, while others hate it. Those who love it find it a great way to view an entire property and see the layout, without needing to leave the comfort of their own home. In the Baltimore Metro Area, where many buyers are from out of town, …
Last week we talked about the importance of hiring the right photographer for the job and why you would want to hire an architectural or real estate photographer for your real estate listings. But how do you find and hire a reputable architectural or real estate photographer in the Baltimore area to take photos of your listings? What kind of information …
The Boston Globe recently published an article titled, “Advice on taking knockout real estate photos from a Pulitzer-winning photographer” about how to photograph a real estate listing. The author is Stan Grossfeld, a Pulitzer Prize winning photographer in photojournalism. In his article, Stan talks about many things that homeowners do at an open house to appeal to potential buyers. He …
In the Baltimore/DC Metro area the spring market is in full bloom! Sellers have been busy since the beginning of the year getting their homes ready for market. A lot of agents work very closely with their sellers, making sure that things are taken care of in order to make a great first impression to potential buyers. They go through …
